The quote "You don't know what you don't know" reflects the reality that, when faced with a complex task like selling a business, entrepreneurs may not be aware of all the factors and considerations that could impact the process. This lack of knowledge can lead to oversights, missed opportunities, and regrets. In the context of selling and exiting a business, this quote highlights the importance of educating oneself about the sale process, seeking professional advice, and lea

When business is good and working to plan, the owner creates and builds value in the business, the longer it trades and the more profit...